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Each week we will be posting industry leading insight to help fine tune your digital strategy.

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Our weekly blog will provide insight into the Digital industry covering everything from design and development to digital marketing, PPC and SEO


4 Reasons Why You Should Care About UX Design

In order to understand why you should care about UX, let’s take a look at some of the core benefits that investing in UX design can have on your business.

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6.5 Billion Reasons Why You Should Be Looking at Influencer Marketing

Influencer marketing shows no sign of slowing down, so it’s critical that we understand how influencers have impacted and altered the marketing landscape.

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SEO vs. PPC: What Marketing Tactic is Right for Your Business?

Currently deciding whether your business would benefit more from SEO or PPC? Here we’re breaking them both down, providing a little insight along the way as to where they fit within your overarching m...

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Top 5 Benefits of Using Shopify

Shopify is one of the leaders in the Ecommerce space. No matter if you're just starting out or looking to take your business to the next level, Shopify offers a solution for you. Today we're taking a ...

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8 Ways Digital Has Altered Business Forever

Here at Zen, the team is always keen to showcase how businesses can benefit from utilising the digital universe to maximise brand awareness and impact. Today we’re taking a look at some of the bigges...

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Will Social Media Marketing Ever Replace Traditional Media for Drinks Brands?

In the ongoing quest for authentic connections with consumers in the digital age, the rise of social media has been instrumental. However, these relatively-new social platforms come with a brand-new s...

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